HBO Max Is Back: When Brands Retreat To Their Original Names
Get the Full StoryAfter two years as Max, HBO Max is once again becoming... HBO Max. It joins a long line of brand reversals that demonstrate the power of established brand equityShare:
Get the Full StoryAfter two years as Max, HBO Max is once again becoming... HBO Max. It joins a long line of brand reversals that demonstrate the power of established brand equityShare: